Need more janitorial accounts? Try posting online to find customers in your local market. Most cleaning businesses don’t have a dedicated sales and marketing team, so the burden of advertising cleaning services is left to owners or administrative help. Despite...
Want to learn how to get cleaning clients for your business? Try a referral rewards program. No matter how good your advertising is, there’s no better plug for your cleaning company than a current customer referring a friend, family member, or colleague. If a...
Use social media platforms to expand your reach and spike the returns on your janitorial marketing efforts. Some janitorial companies love to stick with ads in their local print magazine. Others find cold calling works well, and some even like broadcast advertising....
If your cleaning marketing plan doesn’t include emails, you might be missing out on a lot of business. Social media marketing works, but it’s not the only way to market your business. Its predecessor, email marketing, is still a powerful way to generate...
Choose a Cleaning Company Name That Stands Out in a Crowd The importance of selecting your new cleaning company name cannot be understated. Before your customers ever speak with you or experience your extraordinary service, they will see your name. So, you better make...
“The single biggest problem in communication is the illusion that it has taken place.” George Bernard Shaw was onto something when he made this statement. The only way communication can be effective is if it’s truly happening. This is most readily...
