by Archie Heinl | Feb 27, 2019 | Marketing
Use social media platforms to expand your reach and spike the returns on your janitorial marketing efforts. Some janitorial companies love to stick with ads in their local print magazine. Others find cold calling works well, and some even like broadcast advertising....
by Archie Heinl | Feb 20, 2019 | Marketing
If your cleaning marketing plan doesn’t include emails, you might be missing out on a lot of business. Social media marketing works, but it’s not the only way to market your business. Its predecessor, email marketing, is still a powerful way to generate...
by John Williams | Feb 18, 2019 | Marketing
Choose a Cleaning Company Name That Stands Out in a Crowd The importance of selecting your new cleaning company name cannot be understated. Before your customers ever speak with you or experience your extraordinary service, they will see your name. So, you better make...
by Archie Heinl | Dec 12, 2018 | Marketing
Don’t let anything slip through the cracks! Use a cleaning task checklist to promote your business and show clients your true value. Do your clients and potential clients know how much you have to offer as a commercial cleaning service? They may know you empty...
by Lynn Barnett | Nov 30, 2018 | Business, Marketing
“The single biggest problem in communication is the illusion that it has taken place.” George Bernard Shaw was onto something when he made this statement. The only way communication can be effective is if it’s truly happening. This is most readily...
by John Williams | Nov 23, 2018 | Marketing
5 Ways to Market Your Cleaning Business in Today’s ClimateOne of the most frustrating feelings as a commercial cleaning business owner is feeling like your pool of potential new clients has dried up. You’re still doing what you’ve always done to market your cleaning...